If you’ve been hearing rumors or feeling unsure about the future of Simple Mobile, you’re not alone. With so many changes in the wireless industry lately, it’s easy to wonder whether some prepaid brands are closing their doors.
Fortunately, we’ve done the research—and the good news is that Simple Mobile is not going out of business.
In fact, the company is showing signs of growth and renewed focus on serving more customers than ever before. Here’s what’s really going on.
Read also: Does Simple Mobile Support eSIM? Here’s What You Need to Know
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Simple Mobile Is Still in Business—and Growing
Simple Mobile is one of several prepaid brands owned by Verizon, including Tracfone, Total Wireless, and Straight Talk. While there have been some changes after Verizon acquired Tracfone in 2021, Simple Mobile has remained active and available.
Far from shutting down, Simple Mobile has actually been expanding its offerings. Here are some recent developments that show the company is going strong:
New Government Partnership
In September 2024, Simple Mobile was chosen as the wireless partner for California’s LifeLine Foster Youth Pilot Program.
This state-backed program is expected to deliver free smartphones and services to more than 12,000 foster youth across California. That kind of investment from a government agency is a strong vote of confidence.
More Data, Better Deals
In August 2024, Simple Mobile launched a “3x More Data” promotion, giving customers triple the data on select plans.
They also enhanced their Lifeline benefits, offering bigger discounts for eligible low-income customers—another sign they’re working to reach and retain more users.
Why the Confusion?
It’s understandable if you’ve felt uncertain. Verizon has been slowly phasing out or rebranding some of the smaller prepaid brands under its umbrella.
For example, Page Plus and Net10 have seen less visibility lately, and some former customers of these brands have been redirected to other Verizon services.
However, Simple Mobile has not been discontinued, and there’s no public plan to do so. Verizon continues to support it as a standalone brand with its own website, customer support, and retail partnerships.
Should You Stick with Simple Mobile?
If you’re happy with your Simple Mobile service, there’s no reason to switch right now. Here’s why it’s still a solid choice:
- Uses Verizon’s Network: Even though it’s a prepaid brand, Simple Mobile customers still use the same reliable network as Verizon’s postpaid customers.
- Affordable Plans: With no annual contracts and low-cost options, Simple Mobile continues to appeal to budget-conscious users, including seniors and families.
- Lifeline Benefits Available: If you qualify for Lifeline, you can get a discount of up to $10 per month on your service.
Despite rumors, Simple Mobile is alive and well. It remains an active wireless provider backed by Verizon, with new promotions and even government partnerships launching in the past year.
If you’re currently using Simple Mobile or considering switching, you can feel confident that the service is stable and still supported.
If anything changes in the future, we’ll keep you updated. For now, there’s no need to worry—Simple Mobile is here to stay.
